QUESTION OF THE DAY
Vision or Mission - which comes first?
START WITH MISSION
That’s your purpose - the reason why you exist
See the video below to learn why
We hear these terms all the time but we don’t always use them correctly. Your business needs to have its purpose (mission) defined before you can choose its destination (vision).
Looking at the graphic above - what do you think?
Is it your mission or purpose that gets you out of bed in the morning, or are you driven by reaching your destination? Things are changing all the time. Your destination (vision) will shift and that is fine, but you need to ensure you always have your purpose in mind. By doing so, you can choose your direction (strategy) and continuously evaluate if you are on course. More importantly, you can evaluate if your destination is still relevant. Individuals have different views on this topic but for us, the purpose will always win the day.
You should understand WHY YOU EXIST before you decide WHERE TO GO
Use our four questions approach to validate your purpose, destination, and direction(s) for your business, create unity and alignment across all your business players.
Success is never solely down to creative ideas or unique products or services. The difference between success and failure is actually down to the fundamentals of how you operationalize your business. Check our guide to the best operational and transformation practices, that people love.
THE SECRETS OF RUNNING BUSINESS WITH EASE
MORE TIPS?