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WHAT IS YOUR MOST VALUABLE RESOURCE?

QUESTION OF THE DAY

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We plan and prioritize WHAT to do, but pay little attention to HOW we spend our time doing it.

Now more than ever (especially with remote working) it is important to start tracking your work time. It may feel as if organizing ourselves is an immense burden in the creative process, but in a world of distractions, if you do not pay attention to where you spend your time, you will not be nearly so successful or effective.

Because our work process is happening so fast and we are switching between actions so frequently, we often cannot track what's going on and miss to connect all the dots that inhibit us from understanding our actions' true value.

Looking at the graphic above - do you know how you and your teams invest their time?

Benefits of time tracking for individuals:

  • Gain insights and understand Where To Focus (WTF):

  • See the % of time spent in meetings vs. deep strategic work

  • Understand how work contributes to value generation

  • Get more control of work-life balance - be more effective and impactful

  • Create Proof of Work for performance reviews

Benefits of time tracking for Businesses:

  • See the whole picture of the organization - understand who is working on what, for who, and for how long

  • Manage workflows effectively

  • Understand the profitability of clients and projects

  • Make better decisions by seeing the real-time profitability of your business and course-correct on a dime

Our Creative work organizer helps you manage your workstyle and prioritize your time investment in real-time to stay on the top of your game. At an aggregated level it provides businesses with a real-time map of who is working, on what, how long, and at what cost. This gives business owners a 24x7 pulse check on their business and profitability.


Success is never solely down to creative ideas or unique products or services. The difference between success and failure is actually down to the fundamentals of how you operationalize your business. Check our guide to the best operational and transformation practices, that people love.